Near space Baloon rides?

World View enterprises is set to start offering balloon rides which would let passengers glide for about two hours at maximum height of 19 miles into earths atmosphere. Private space and near space flights are not a new idea. Virgin Galactic and XCOR Aerospace have planned on near space flights for almost a decade and are expected to launch in about a year. World views balloon rides are different in a few ways though. Virgin is going to use a 6 passenger rocket powered vehicle called SpaceShipTwo which seats costing around 250,000 and XCOR has a one passenger rocket in the works estimated to be 95,000 a ride. World View's plan is to use a Capsule that may seat 5-10 at 75,000 per person  connected to a parachute that connects to a high altitude balloon which takes you up then disconnects once it is time to go down. To me it seems like a great idea hypothetically but there is a lot of complications they would have to work out plus once one thing goes wrong they will get buried in lawsuits. But if it does work out it something i would definitely try if I could realistically afford to.